New openings, initiatives and results


Work hard have fun – at voco® Milan-Fiere New lifestyle address in Milan

voco Milan-Fiere Business hotel 4 stelle milano

Informal style and modern design for the first Italian voco® hotel in the IHG group managed by HNH Hospitality and marked by business and pleasure


Milan, 21 September 2021 – Milan has a new must-visit address: voco® Milan-Fiere, inaugurated on 14 September and managed by HNH Hospitality, one of the leading independent hotel operators in Italy. The long-awaited debut of the lifestyle brand of IHG (InterContinental Hotels Group) offers informal accommodation that allows alternating work and fun, thanks to numerous services dedicated to business and new entertainment experiences, in a welcoming and lively atmosphere.


The large spaces of the hotel inspired transforming the lobby into a square, symbolizing the meeting place for people in an urban community, therefore not only a simple transit area but also a place to come together and socialize. The use of greenery and natural elements characterize all common areas and play a fundamental role in creating a dialogue between the interior and exterior. A striking gazebo, dominated by vegetation, acts as the fulcrum of the spatial subdivision of the hall.


The interior design plays on alternating shades of gray and blue, variations of the voco brand colors, and warmer tones such as yellow and orange. The materials feature natural elements such as wicker and walnut.

In addition to the ecological materials used, the hotel has chosen to go green for every possible option: reducing plastic use by favoring glass, preferring recycled or recyclable materials for fabrics such as upholstery, pillows, and duvets; digital menus to lower paper consumption; IHG Green Engage program to reduce waste and water and energy consumption; a 100% electric heating system.


Hotel and Services

voco® Milan – Fiere has 280 rooms on 21 floors, subdivided into three typologies: Standard, Premium and Suite. The design of the rooms favors functionality, ideal for business travelers: spacious, comfortable beds and soft linens, free Wi-Fi and high-speed Internet for browsing and staying updated, 24/7 room service and roomy showers for a relaxing end to the day.

Thanks to a team of professionals and a Congress Center with 7 multifunctional spaces, all naturally lit with a capacity of up to 630 people, voco® Milan-Fiere is able to meet all event and meeting needs. In addition, a large foyer is available for exhibits and displays as well as the Business Suites, ideal for small meetings. The hotel also boasts a covered parking facility with 263 spaces. All this just a few minutes from Fiera Milano and the San Siro stadium, but also from the main roads to the city and the two international airports, Linate and Malpensa.

The F&B offer is also very appealing. OnFire – Grill and Lounge and Bar Ludico – Drinks, Food & Play are both located on the ground floor and have a spacious outdoor area, open to hotel guests and the public. The restaurant recalls a luxuriant garden immersed in greenery and offers dishes with carefully selected seasonal ingredients. The focal point of the restaurant is the open grill where choice meats, international cuts and fresh vegetables are cooked in a simple and natural way. The bar has an all-day menu and is perfect for a business lunch, snack or cocktail recommended by the bartender and also sports a gaming area with pool table, table football, electronic dartboards, multi-game video machines and pinball: a space dedicated to having fun, socializing and relaxing with friends or colleagues.


voco® Milan-Fiere: “Work hard, have fun!”

The hotel voco® Milan-Fiere has been designed to meet the needs of a healthy and active lifestyle, with spaces and occasions to keep in shape and recover from stress. Guests can use the hotel spa (free for guests in Premium rooms and Suites), with an indoor pool, sauna and Turkish bath, or find time for a training session in the fitness room, equipped with Technogym machines. They can also work out in the privacy of their own room, if they stay in one of the rooms specifically equipped for bodyweight workouts.

A strategic location, different opportunities for business, fitness and spaces dedicated to socializing make voco® Milan – Fiere the ideal choice for contemporary travelers, who embrace an active and healthy lifestyle yet also appreciate the pleasures of the table and well-deserved relaxation, in a cozy atmosphere where they feel socially connected and can indulge in playful moments. In a few words: “Work hard, have fun!”